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- | ====== Email Unsubscribes Report ====== | ||
- | Whenever you send bulk email, it's likely that some of your contacts will unsubscribe. This isn't always always a bad thing; sending to recipients who are not opening your emails can affect your overall sending reputation. It's better that these people unsubscribe properly, rather than report you for spamming. | ||
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- | If a contact clicks the unsubscribe link in your email, they will be asked a very quick (and optional) one question survey asking them why they are unsubscribing. The Email Unsubscribe Report tracks the data collected from this survey. | ||
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- | ===== Unsubscribe Reasons ===== | ||
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- | This is a ranked list of the reasons that people gave for unsubscribing via this email. In addition to the totals and percentages, it also shows you in-line charts of the previous 10 emails allowing you to track the trend of each reason. | ||
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- | The reasons offered for unsubscribing are: | ||
- | * Not Relevant | ||
- | * Not Specified | ||
- | * Unsolicited | ||
- | * Frequency of Emails | ||
- | * Quality of Content | ||
- | * Email Display Problems | ||
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- | ===== Related Topics ===== | ||
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- | * [[reports|Reports]] | ||
- | * [[email-summary-report|Send Details Report]] | ||
- | * [[email-kpi-report|Email KPI Summary]] | ||
- | * [[email-multisend-kpi-report|Email Multisend KPI]] | ||
- | * [[email-link-report|Link Performance]] | ||
- | * [[email-contacts-report|Contact Engagement]] | ||
- | * [[email-timeline-report|Interaction Timeline]] | ||
- | * [[email-social-report|Social Reach]] | ||
- | * [[email-clients-report|Email Clients]] | ||
- | * [[email-unsubscribes-report|Unsubscribe Reasons]] |