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block-targeting [2014/07/23 07:50] ian created |
block-targeting [2017/07/26 08:24] |
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- | ====== Block Targeting ====== | ||
- | It is possible to hide or show [[block|blocks]] in your email based on how individual contacts are [[tags|Tagged]]. For example, you might send an email out with areas of content that should only been seen by certain types of contact. | ||
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- | ===== Adding targeting to a block ===== | ||
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- | * Whilst in the editor, switch to Layout Mode. | ||
- | * Each block will now show its actions button. From the actions button menu, choose Block Targeting. | ||
- | * In the Block Targeting modal that appears choose from the side menu whether you will use Tags or an Audience to target the block and make the appropriate selection. | ||
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- | ===== How the targeting logic works with multiple tags ===== | ||
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- | You can apply multiple tags to a targeted block. If you apply more than one tag, the block will be shown to a recipient with any of the tags. For example, a Block might be Tagged with Red Wine, White Wine, and Champagne. In this scenario a recipient would see the Block based on the following logic: | ||
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- | <code>Red Wine OR White Wine OR Champagne</code> | ||
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- | When using an audience to target a block, you should review the the logic used to create the block in the [[audiences|Audience Builder]]. |