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automation [2015/01/27 08:56]
ian [Building your Automation]
automation [2017/07/26 08:24]
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-====== Automation ====== 
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-{{vimeo>​117890511?​750x423}} 
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-Sentori'​s Automation (autoresponder) feature allows you to send either a single email, or a series of emails with delays between, following a trigger action. The trigger can either be: 
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-  * The confirmation of a sign up request made through a sign up form on a webpage or Facebook page. This is sometimes called an autoresponder. 
-  * A '​click'​ (call to action) in an email. 
-  * An %%API%% call. 
-  * A contact being manually added. 
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-The Automation homepage will allow you to [[automation-create|create an automation]],​ and [[automation-edit|review or edit an existing automation]]. 
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-===== Building your Automation ===== 
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-{{vimeo>​117890748?​750x423}} 
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-===== Automation reports ===== 
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-{{vimeo>​117890887?​750x423}} 
-===== Automation Examples ===== 
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-==== One-off welcome email ==== 
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-When a new subscriber joins your list, send them a single welcome email. This is a great opportunity to onboard new subscribers,​ ask them to white-list your sending address, and market to them immediately. 
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-Whilst you can create this type of Automation manually (by building an Automation with a single Send Email Step), you can cheat and choose a single email to attach to your Signup Form via its Confirm screen. Sentori will build the Automation for you behind the scenes. 
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-==== Welcome journey ==== 
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-Rather than welcoming your new subscribers with a one-off email, you could expand this to be a programme of multiple emails sent with timed delays between each one. For example: 
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-  * Send Email: Thanks for signing up 
-  * Delay: 7 days 
-  * Send Email: Email marketing tips - how to grow your list 
-  * Delay: 7 days 
-  * Send Email: Email marketing tips - create a winning email campaign 
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-By combining Steps such as Send Email and Delay, you can create fully-automated marketing campaigns, autoresponders,​ welcome journeys, and more. 
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-===== Related Topics ===== 
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-[[automation-create|Creating an Automation]] | [[automation-send-email-step|Automation Step Type - Send Email]] | [[automation-delay-step|Automation Step Type - Delay]] 
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